BAG · Universal Orlando · Event Sales

Email with Awareness

Intentional phrasing, framed to the planner you’re actually reaching out to.

Outreach works when it reads the planner. Pick the buying influence, mode, what they value, and the timing — the builder frames the most effective email on the 5-Step Gold for Ghosting response system. Same structure. Different door.

① Research Assist — do your homework first
What to look for →

Role tells you what they think of the problem. Mode tells you how they feel about it.

Title tells you the Influence:

  • Planner / Corporate Buyer / Association Exec = Decision Maker
  • Program Lead / Event Manager = User Buyer
  • Procurement / Contracts = Guardian
  • Committee member / Champion = Coach

Signals tell you the Mode:

  • new event, growth, expansion = Growth
  • tight date, venue fell through, scrambling = Trouble
  • annual event, planning early, routine = Even Keel

Read the results, then set the dropdowns below yourself.

② Read the lead — then let the agent think

Tip: mode and timeline usually move together — the builder will suggest a matching mode when you change the timeline, but you can override it.

🧠 AI Thinking
✉️ Generated Email
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BELIEF · ACTION · GRACE
Automating intentionality, not responses.